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How a Jingle Built a Legacy | Nirma Case Study by Hemant Vyas
Hemant Vyas shares the iconic story of how Nirma became more than just a detergent brand, it became a part of everyday life. This case study isn’t about advertising tricks, it’s about how a simple jingle, a strong purpose, and deep emotional connect made Nirma a legend. The biggest takeaway? You don’t need noise to build recall. You need ...
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