"The iconic Nike 'Swoosh' logo, which has become one of the most instantly recognizable emblems globally, has a fascinating origin story. In 1971, Carolyn Davidson, a talented graphic design student at the time, was tasked with creating a logo for Nike. Remarkably, she was paid a mere $35 for her groundbreaking design work. Despite its modest beginnings, the Swoosh logo has evolved to embody Nike's unwavering dedication to excellence and innovation in the world of athletics. Over the years, the
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"The iconic Nike 'Swoosh' logo, which has become one of the most instantly recognizable emblems globally, has a fascinating origin story. In 1971, Carolyn Davidson, a
CEO Being CEO. . "The iconic Nike 'Swoosh' logo, which has become one of the most instantly recognizable emblems globally, has a fascinating origin story. In 1971, Carolyn Davidson, a talented graphic design student at the time, was tasked with creating a logo for Nike. Remarkably, she was paid a mere $35 for her groundbreaking design work ...
16.9K views10 months ago
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#Swoosh Design
شعار شركة نايكي الشهير "Swoosh"، أحد أكثر الشعارات تميّزًا في العالم، صُمِّم عام 1971 على يد طالبة تصميم غرافيكي تُدعى كارولين ديفيدسون. آنذاك، حصلت على أجرٍ بسيط لم يتجاوز 35 دولارًا فقط لقاء عملها. ورغم تلك البداية المتواضعة، أصبح هذا الشعار اليوم رمزًا عالميًا يجسّد التزام نايكي بالتفوّق الرياضي والابتكار المستمر. في البداية، كان المقابل المادي يعكس واقعها كطالبة في بداية مسيرتها، وكذلك الوضع الناشئ للشركة في تلك الفترة. غير أنّ نايكي أدركت لاحقًا القيمة الحقيقية لإسهامها في بناء هوية العلامة
شعار شركة نايكي الشهير "Swoosh"، أحد أكثر الشعارات تميّزًا في العالم، صُمِّم عام 1971 على يد طالبة تصميم غرافيكي تُدعى كارولين ديفيدسون. آنذاك، حصلت على أجرٍ بسيط لم يتجاوز 35 دولارًا فقط لقاء عملها. ورغم تلك البداية المتواضعة، أصبح هذا الشعار اليوم رمزًا عالميًا يجسّد التزام نايكي بالتفوّق الرياضي والابتكار المستمر. في البداية، كان المقابل المادي يعكس واقعها كطالبة في بداية مسيرتها، وكذلك الوضع الناشئ للشركة في تلك الفترة. غير أنّ نايكي أدركت لاحقًا القيمة الحقيقية لإسهامها في بناء هوية العلامة
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