To mark this association, the brand launched a television commercial featuring the Bollywood actor, which is live across multiple platforms.
The agency will handle media planning and buying across 21 European markets from January 1, 2026, covering Reckitt’s ...
The vertical is expected to work with technology platforms, industry partners, and brands to explore new monetisation models ...
The platform is also testing new interactive video ad formats in the US and Canada, designed to tailor creative elements ...
PHD India will manage media strategy, planning, and buying for Marico’s, including Parachute, Saffola, Nihar, Livon, Set Wet, ...
Mishra will oversee revenue and profit growth, lead the company’s commercial teams, and drive market expansion and sales ...
Hitesh Rajwani chats with Hetansh Desai, founder of Vital20 Communications, Advertigers and ChatterPillar, about staying ...
The firm will now become part of H/Advisors and operate as H/Advisors Gauly, with its management retaining equity and ...
Mudgil spent over seven years at Spotify, her most recent stint, where she led the brand’s internal and external ...
Another 44% of Indians plan to adopt agentic AI within a year, surpassing APAC, where 28% currently use and 38% expect to ...
Upasna Dash of Jajabor Brand Consultancy reports Zohran Mamdani's win was less politics, more a digital brand masterclass. She analyzes its blueprint of authentic narrative, community building, and ...
As 15-second videos and AI-generated text dominate, we speak to industry experts about the future of deep brand storytelling: ...
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