The Walmart new Scintilla In-Store platform gives suppliers near real-time visibility into shelf inventory and store execution.
A recent report finds that B2B buying strategy has more to do with an AI's perception of the brand than the opinion of a buyer.
AI-driven search is changing brand discovery, and tools like EZY.ai help marketers manage visibility inside AI answers.
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AI search is changing discovery, pushing marketers toward platforms like Reddit that influence conversations and AI answers.
An overwhelming 91% of people say they see too many ads on social media, according to a survey conducted by online marketplace vendor Capterra on 499 regular UK online shoppers. In response to social ...
As many as 60% of consumers believe their personal data is routinely misused by companies, highlighting a significant mistrust towards corporate data handling ...
A global survey of 5,000 consumers reveals critical changes to consumer spending amid inflation and economic uncertainty. These findings highlight current sentiment on spending and what it will take ...
As digital marketing navigates tighter budgets, evolving AI integration, and shifting consumer expectations, 2025 presents both challenges and opportunities. Brandwatch’s recent report highlights key ...
Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Tailoring marketing approaches to resonate with regional audiences ...
The European Commission dismissed Meta CEO Mark Zuckerberg’s claims that EU data laws promote censorship, asserting that the Digital Services Act only requires platforms to remove illegal or harmful ...
Dashveenjit is an experienced tech and business journalist with a determination to find and produce stories for online and print daily. She is also an experienced parliament reporter with occasional ...