B2B marketers promoting specialized solutions to a specific, concentrated group of typically larger, enterprise prospects should consider implementing account-based marketing ( ABM)—if they're not ...

OpenAI's Sora and Meta's Vibes gave the world its first real glimpse of what a "synthetic scroll" might look like: feeds filled with machine-made, perfectly personalized video content. The reaction ...

Great storytelling helps you build connections with your content and inspires action. So, how can you become a better storyteller? An infographic (below) from Nathan Hirsch explores key tips and ...

The five most valuable global brands at the end of 2022 are all technology brands, according to recent research from Interbrand. The annual report was based on an in-depth analysis. The researchers ...

Email Marketing - Did you know that 48% of emails are currently spam? Or how about that 77% of B2B buyers say they prefer to receive communication via email? Those are some of ...

In October 2002, the Yahoo portal changed the way it delivers search results. In the past, the most prominent results were exclusively culled from websites listed in the Yahoo directory itself. Since ...

Catch up on select AI news and developments from the past two weeks or so: OpenAI declares 'code red' as rivals close in on ChatGPT. OpenAI CEO Sam Altman has reportedly declared a "code red," telling ...

Catch up on select AI news and developments from the past week or so: Google launches Gemini 3 and bakes it into search from Day One. Google has unveiled Gemini 3 and immediately wired it into its ...

Catch up on select AI news and developments from the past week or so: IBM warns that data silos are slowing enterprise AI adoption. IBM says AI's biggest bottleneck is not model quality but fragmented ...

Catch up on select AI news and developments from the past week or so: Yelp expands AI features to make local discovery more conversational, visual, and seamless. Yelp's fall product release introduces ...

Catch up on select AI news and developments from the past week: Report finds chatbots amplify misinformation at higher rates. NewsGuard research shows chatbots' misinformation rates doubled in the ...

Rewind, replay, relive! Whether you missed us live or you want to hear it again, this is your hub for slides, worksheets, and recordings. And to get the most effective results from AI, you have to go ...