Folk VML has rolled out a new integrated brand campaign for Brennans Bread designed to “re-establish the brand’s authority around freshness” while showcasing the breadth of its product range. The ...

The latest episode of The Irish Marketing Podcast has just dropped, and this week it’s all about celebrating audio creativity ...

Following a large volume of requests from stakeholders, the deadline for entries to The Media Awards 2026 has been extended to Tuesday March 31 at 11.59pm. The Awards will take place in Dublin’s ...

The launch of Cannes Young Lions back in February. Iapi has announced the shortlist for this year’s Cannes Young Lions ...

Colourtrend, one of Ireland’s leading paint brands, has launched the next iteration of its platform “For the Life You Create” with a series of short TVCs that bring the Life Swatches campaign from the ...

The last two network revolutions empowered people to have a voice, communicate with each other, create their own networks and ...

Core Creative, the creative practice of Core, has made a number of key changes to its senior management team. According to ...

With St. Patrick’s Day now in the rear-view mirror, brands have little time to pause before attention turns to Easter and the ...

With the Republic of Ireland’s crucial World Cup qualifying match against the Czech Republic kicking off in Prague next ...

Trust is slow to build and quick to erode. It can only be built through consistent action, empathy and accountability, writes ...

The shortlist for the 2026 APMC Star Awards has been announced. The Awards reward and showcase outstanding marketing within ...

Artificial intelligence (AI) is reshaping how women are represented in media and advertising in Ireland, amplifying concerns ...