In 2025, the forces reshaping advertising and marketing were more than settling in. Artificial intelligence, privacy regulation, platform power, and economic ...

Measuring the Occupational Implications of Generative AI, was released in mid-2025 by a team of Microsoft researchers and ...

Monitored advertising expenditure across the GCC crossed $8.6 billion between December 2024 and November 2025, underscoring the region’s continued status as ...

A report by Global SWF, the industry research platform, shows sovereign wealth funds worldwide amassed a record $15 trillion ...

According to WARC’s report, performance-led advertising budgets grew by 19% between 2019 and 2024, while investment in ...

Citing internal company documents reviewed by Reuters, the report says the social media giant adopted tactics to make fraudulent ads harder for regulators to ...

As the GCC hurtles into 2026, advertising and marketing strategies in the Gulf are entering a new phase defined less by ...

From billion-dollar bets to tighter rules and AI-driven growth, 2025 witnessed important deals, launches, and regulatory shifts in the Middle East and North ...

The GCC outbound travel and tourism market is projected to grow from $70.46 billion in 2024 to $138.06 billion by 2033, ...

Streaming platforms posted a sharp surge in subscriber sign-ups during the year-end holiday period, with November emerging as one of the strongest months of ...

A Dubai-based boutique marketing agency, Aark Marketing, has expanded its footprint in the UAE’s competitive communications ...