Shares of American Eagle have been rallying due to a new ad campaign featuring actress and producer Sydney Sweeney. Critics ...

Foot traffic is down at American Eagle by almost 9% year-over-year for the week of Aug. 3, according to retail data firm Pass ...

Dr. Phil has blasted the outrage over Sydney Sweeney's controversial new American Eagle ads, and he plans to buy the brand's ...

Sydney Sweeney Has Great Jeans” ad as clever, 12% called it offensive, 40% said it was neither and 8% were unsure, according to the poll.

Doja Cat shared a TikTok video of herself repeating Sweeney’s American Eagle campaign monologue with an exaggerated accent.

On Friday, American Eagle posted a statement to Instagram defending the campaign: “This is about the jeans. Her jeans. Her ...

We’ll continue to celebrate how everyone wears their AE jeans with confidence, their way,” the statement continued. “Great ...

The week spanning from August 3 to August 9 took the biggest hit, according to the report, which said foot traffic dropped 9 ...

American Eagle's ad campaign with actor Sydney Sweeney has sparked a debate about beauty standards. The retailer responds to ...

American Eagle is standing by its controversial ad campaign with Sydney Sweeney, which boasts the tagline: "Sydney Sweeney ...

There’s also a “butterfly motif on the back pocket of [The Sydney Jean that] represents domestic violence awareness,” with ...

American Eagle issued a statement on Instagram on Aug. 1, addressing the debate surrounding its Sydney Sweeney fall denim campaign.