Rob Schmitt: “Once the sun sets, the same packaging fills up in real time, revealing fries and burgers at the exact moment that Muslims are allowed to break their daily fast. Liberal Europe falling ...

The Digital Out‑of‑Home (DOOH) posters are programmed so that during daylight fasting hours they displa y McDonald’s ...

McDonald’s celebrated the 50th anniversary of the Egg McMuffin. They led with the deal, and let the nostalgia do the rest.

Someone new is going to ask you to "See the USA In Your Chevrolet" during opening ceremonies for the Olympic Winter Games. Country singer Brooke Lee is the face and voice of the motor company's new ...

McDonald’s Netherlands served up an AI-generated ad this holiday season, and the internet was quick to make the fast-food giant regret that decision. The commercial in question shows various ...

McDonald’s Netherlands AI-generated commercial leaned on scenes that critics say looked distorted, cynical and out of touch with the holiday spirit McDonald's McDonald's Netherlands released a ...

Add Yahoo as a preferred source to see more of our stories on Google. "It's the most terrible time of the year." The messaging behind McDonald's ad is strange enough as it is. Worse still, it's 44 ...

*McDonald’s Netherlands has scrapped a holiday commercial after the campaign drew swift backlash from viewers who objected to its fully AI-generated imagery and bleak tone. The 45-second spot debuted ...

McDonald's learned the hard way that consumers aren't exactly thrilled with the idea of AI-generated commercials after a holiday ad landed them in hot water. McDonald's Netherlands released the ...