In 1991, Gatorade seized the opportunity to capitalize on Jordan's peak, launching the iconic "Be Like Mike" campaign and ...

Gatorade is tapping into nostalgia in a major way. After nearly 30 years off the shelves, the brand’s iconic glass bottles are officially returning as part of a new partnership with Netflix’s Stranger ...

In a time where any good news is gladly accepted, Snapple and Gatorade's throwback news is hitting us right in the nostalgia feels. Lets first start with Gatorade in the glass bottle. If you were a ...

Gatorade is perhaps best known for helping athletes stay hydrated, improving their performance on the field, and being dumped on team's coach after a big win. Its impact, however, goes far beyond the ...

Ahead of the upcoming debut of the fifth and final season of “Stranger Things” later this month, Gatorade partnered with Netflix for ads simultaneously celebrating the sci-series and a 1987 campaign ...

Gatorade joins a fleet of brands collaborating with Netflix to stoke anticipation for the fifth and final season of “Stranger Things,” one of the streamer’s most successful original series and a broad ...

PURCHASE, NY. — PepsiCo, Inc. is keeping up with the better-for-you boom with the debut of its Gatorade lower sugar line. Gatorade Lower Sugar is formulated with 75% less sugar than Gatorade Thirst ...

Gatorade is celebrating 60 years on Oct. 2. The popular sports drink originated at the University of Florida, home to the Gators, in 1965.The university's official Instagram account shared a nostalgic ...

This electrolyte beverage takes hydration in a different direction. Whether it is the soaring summer temperatures or a drink after a long workout, people understand that electrolyte beverages help ...

Breaking news: Girls do, in fact, sweat. Gatorade is undertaking an initiative to study female athletes' sweat rates and hydration strategies, helping meet the needs of women on the playing field. The ...

Gatorade is a popular sports drink designed for high-intensity athletes. It replaces electrolytes lost through sweat and refuels energy stores. Gatorade can be good for hydration and athletic ...