Quack, quack, Aflac became the idea,” CEO Dan Amos told Fortune. The adoption of the avian mascot has coincided with a 621% run-up in share price.

Motive, the AI-powered Integrated Operations Platform, and GEICO, one of the largest and most recognized insurers in the United States, today announced a partnership to improve driver safety and lower ...

Geico is taking a fresh approach to insurance advertising with a new brand platform that shifts focus from pure savings to the emotional satisfaction of making smart financial choices. The campaign, ...

GEICO auto insurance has come up with some creative and hilarious commercials over the years. There are the adorable and mischievous squirrels, Maxwell the pig, the famous GEICO gecko, and of course ...

Geico is launching a new brand platform, “It Feels Good to Geico,” that features four new spots across two creative extensions, per details shared with Marketing Dive. “We All Do It” includes two ...

A sister company of the largest U.S. truck manufacturer has partnered with one of the most recognized insurers on the market to develop a connected insurance solution that streams telematics data to ...

Geico offers below-average car insurance rates and the highest number of discounts among the companies we analyzed Written By Written by Insurance Staff Writer, WSJ | Buy Side Kara McGinley is a staff ...

Geico’s latest creative rollout didn’t just involve one campaign, but eight different one featuring familiar characters designed to reach different audiences across a variety of media channels that ...