Nielsen, a global leader in audience measurement, data, and analytics, and the Danish broadcasters (TV 2 Danmark, DR, Viaplay Group, and Warner Bros. Discovery), have today announced the extension of ...

FAST Services Continue to Grow as PlutoTV, Roku Channel and Tubi Combine for 5.7% of TV Viewing in May NEW YORK – June 17, ...

Level up your strategy with key local travel habits. Nielsen’s Scarborough Industry Report provides crucial insights across U ...

Adding CTV coverage to Ad Intel, Nielsen’s comprehensive source of advertising intelligence, allows marketers and advertisers to understand the media landscape so they can effectively plan campaigns.

Few media developments have garnered as much attention as retail media networks (RMNs) over the past few years. They’ve been described as the third wave of digital advertising (after search and social ...

During May, streaming’s share of TV viewing in Mexico showed a slight decrease of 0.8 percentage points compared to the ...

May 2025 was a month packed with events that captivated viewers, from the presidential campaign in Poland to the ...

Streaming grabs 36.4% of total TV viewing; Roku Channel enters with 1.1% of TV usage Editor’s note: We have implemented a methodology change that credits the viewing to streaming originals (as ...