Employees often spend as much time navigating workplace software as doing their jobs. In this Q&A, Unily Principal Kaz Hassan ...

As artificial intelligence (AI) moves deeper into CRM and enterprise systems, it is opening a performance pathway that brings high-performance computing (HPC) capabilities to more industries. CIQ, the ...

Artificial intelligence (AI) is emerging as a visual CRM asset that goes beyond static data files. It is a dynamic asset that manages the relationship between the seller’s inventory and the customer’s ...

Traditional loyalty programs are underperforming as brands shift toward advocacy-driven growth. To reduce customer defections, marketers must move beyond purely transactional models and adopt ...

Most customer support organizations are built to serve the loudest 10% of users — the ones who open tickets. The greater risk lies with the silent majority who encounter friction, say nothing, and ...

More than just a high-speed task automation tool, artificial intelligence (AI) is becoming a controlled environment for brands to test customer experiences that would be too risky, expensive, or ...

Despite predictions that AI would be standard in CRM by 2025, new research from Workbooks suggests AI adoption is still lagging inside many CRM systems — especially in the mid-market. The company ...

Misconceptions about how artificial intelligence (AI) will solve customer experience (CX) problems are plaguing the CRM industry — and too many companies are slapping AI onto broken systems instead of ...

CRM users in 2025 could easily describe their experiences as a struggle to extract real, tangible value from sophisticated systems, often hampered by fundamental human and operational issues. Whether ...

An e-commerce customer service support company is predicting a 45% increase in customer returns following Christmas, a development that will tax many retailers’ support systems and erode their holiday ...

SMB marketers may soon ditch tools such as Mailchimp, Outreach, and HubSpot for an all-in-one AI-powered CRM designed to help small teams create, send, and manage personalized campaigns without the ...

Intuit’s new all-in-one platform introduces significant features to help businesses and accounting firms enhance AI-powered financial management in the new year. In announcing the new product at this ...