Core Creative, the creative practice of Core, has made a number of key changes to its senior management team. According to ...
Trust is slow to build and quick to erode. It can only be built through consistent action, empathy and accountability, writes Darragh Rea, who provides some context to this years ...
The latest episode of The Irish Marketing Podcast has just dropped, and this week it’s all about celebrating audio creativity with the Irish Audio Awards taking centre stage. The Irish Audio Awards ...
The launch of Cannes Young Lions back in February. Iapi has announced the shortlist for this year’s Cannes Young Lions competition. The competition began in February with compet ...
The last two network revolutions empowered people to have a voice, communicate with each other, create their own networks and ultimately challenge the existing hegemony. The next revolution, brought ...
As a national occasion with broad public resonance, St Patrick’s Day creates a powerful attention opportunity, bringing ...
With the Republic of Ireland’s crucial World Cup qualifying match against the Czech Republic kicking off in Prague next Thursday, Mindshare & Invention, part of WPP Media, has teamed up with the ...
With St. Patrick’s Day now in the rear-view mirror, brands have little time to pause before attention turns to Easter and the next major retail window of the spring. For advertisers, Easter is more ...
Forsman & Bodenfors was the big winner at the Irish Audio Awards which were held last night in Dublin’s Smock Alley Theatre.
Boys+Girls has created a new campaign and brand platform for the the Irish family-owned business Colourtrend. The campaign, ...
On the night Irish winners included RTÉ, Centra and Very for the sponsorship around the Irish edition of The Traitors. Sky ...
Folk VML has rolled out a new integrated brand campaign for Brennans Bread designed to “re-establish the brand’s authority around freshness” while showcasing the breadth of its product range. The ...