Mattel has announced a partnership with Rollic, a subsidiary of Zynga, for the purpose of producing a new Barbie mobile game slated to launch sometime in 2024. The game's title and precise launch date ...
Mattel announced a global initiative to commemorate International Women's Day 2026 through a special campaign spearheaded by Barbie ...
Barbie the movie may not be getting all the Oscar love she deserves, but the iconic doll is getting a Super Bowl model. Ahead of the big game, to be played Feb. 11 in Las Vegas between the Kansas City ...