AI-influenced visitors are already on your site. Panxo detects them, profiles them, and turns them into your highest-yielding revenue stream — without touching your existing setup. Let me share a ...

Silicon Valley is expected to spend around $650 billion on AI in 2026. Unsurprisingly, investors are starting to ask a nervous question: what happens if the machines start doing the buying as well as ...

Years ago, the industry worried about the “fat-fingers” problem — mobile users accidentally clicking on ads. It was an annoyance, but one we learned to live with. What we’re facing now is something ...

Welcome back to Modern Marketing and Measurement. Today I’m joined by Laura Grover, SVP and Head of Client Solutions at EDO. We talk about how TV measurement is evolving beyond reach and frequency to ...

Super Bowl LX is over, and one thing is unmistakable: Last year’s ads talked about AI, while this year’s ads increasingly used it. In fact, 23% of Super Bowl commercials this year either promoted AI ...

When advertising entered the big data era, the promise was unparalleled accuracy and precision when it comes to messaging audiences. The concept was that data can’t lie, and hard numbers tell an ...

2026 Future is Female Judges Revealed! Say hello to the Advertising Week Future is Female Award Judges. This year’s panel brings together an exceptional group of leaders from across the Advertising ...

Do you remember your best flight? Maybe you can recall a moment or two when the crew went above and beyond to make your travels special. What was once just an ordinary flight has become an ...

On a rainy Tuesday in Times Square, a crowd of tourists huddles under cheap umbrellas to avoid gray puddles. They are looking anywhere but at the ads above them. Suddenly, a massive screen changes. It ...

After 22 years working in various executive roles and as a director, Miguel Varoni has concluded his time with Telemundo. The Colombian actor, director, and executive announced his departure on the ...

Dive into the evolving landscape of media and pop-culture. From viral content to celebrity influence, discover how creators, brands, and cultural moments are reshaping entertainment and redefining ...

The era of one-off sponsored posts and vanity metrics is over. In 2026, creator partnerships are embedded into product launches, retail media, and long-term brand infrastructure. The brands that ...