Dannon will only "slightly" alter its Jamie Lee Curtis ads for Activia following its $21 million settlement with the FTC for falsely claiming that the yogurt helps regulate your digestive system, ...

Probiotic yogurt is a healthy, nutritious start to the day, and Activia offers flavors to suit any taste. Here's our taste test, to see which is best.

If you hear the word “Activia,” your first thought might be of Jamie Lee Curtis. You may also think of its dated commercials, in which women complain of irregular digestion, and, well, poop. Danone ...

Activia is tapping into the booming gut health movement – and the surge of GLP-1 users seeking functional, nutrient-dense foods – with a sweeping brand refresh and the launch of its Proactive yogurt ...

The U.S. unit of French food giant Danone S.A. agreed to settle state and federal investigations into alleged false advertising about the health benefits of its Activia yogurt and DanActive dairy ...

The targets of the class action were two Dannon yogurt products -- Activia and DanActive -- pitched in TV ads by actress Jamie Lee Curtis. Activia has been sold nationwide since February 2006.

Activia has renewed its retainer with Always Human for 2026. From viral stunts to cult status, the decision comes after a year of results that have seen the yoghurt brand navigate a competitive ...

Dannon to pay $45 million for false advertising of its yogurt products. Feb. 26, 2010— -- For two years Dannon has been touting Activia and DanActive yogurt products as "clinically" and ...

WHITE PLAINS, N.Y., March 05, 2021 (GLOBE NEWSWIRE) -- Activia, the probiotic pioneer, is partnering with new mother and self-care advocate Iskra Lawrence to get loud about gut health and the impact ...