AI is sparking a major shift in advertising and will make an appearance in at least one Super Bowl commercial. The technology ...

He Gets Us” has gained recognition after three consecutive years of airing ads during the Super Bowl. The latest iteration, ...

Ahead of the Super Bowl commercial rush in February, USA TODAY Ad Meter is keeping fans updated on who's in and who's out.

Super Bowl LX will be played on February 8, 2026. As usual, the advertising during the game will be in the spotlight as ...

Today, PepsiCo confirmed to ADWEEK that three brands, Pepsi Zero Sugar, Poppi, and Lay's, will appear in ads in Super Bowl 60 ...

The NFL’s 2025-2026 season is days away from starting, but NBCUniversal has already scored an important touchdown. The Comcast-backed media conglomerate confirmed on Wednesday what has been one of the ...

Nobody waits around when it comes to the Super Bowl. Not fans. Not players. And definitely not brands with deep pockets. Before a game had even been played this season, advertisers rushed and grabbed ...

"A large majority of viewers are very attuned to Super Bowl ads. They want the ads to be funny, prefer to see ads for the ...

This week, Hims & Hers’ (NYSE:HIMS) recent Super Bowl ad campaign was at least twice mentioned by Marty Makary, Commissioner of the U.S. Food and Drug Administration (FDA) as a glaring example of how ...

Disney plans to hold three different events as part of its upfront sales process, guiding advertisers through its ad-tech, sports offerings and overall content slate as the company gears up to sell ...

NEW ORLEANS, LOUISIANA – FEBRUARY 10: The Super Bowl LX logo is unveiled as NFL Commissioner Roger Goodell speaks during the Host Committee Handoff Press Conference at the Ernest N. Morial Convention ...