For SaaS companies, growth hinges on more than features and fast launches; day-to-day execution and customer experience play a decisive role in retention and trust.

The subscription business model is a revenue and business model whereby customers pay a recurring price at regular intervals to access a product or service. This model contrasts traditional ...

A value proposition articulates why customers should choose a company’s product or service over competitors’. The absence of a clear value proposition is a critical pitfall that can lead to a business ...

See how specific industries have taken advantage of the subscription model. Learn subscription model benefits and tips for using it in your business.

Ride-sharing app Rapido, which has quickly become a significant player in India's passenger aggregation space, particularly in the two-wheeler segment, is now strategically looking to expand into the ...