Gucci faced criticism over AI-generated ads ahead of Milan Fashion Week, highlighting the tension between luxury ...

Users of social media - where the marketing campaign has been launched - say it is out of keeping with Gucci's reputation for ...

Pop stars, supermodels and influencers agree, the tiger print shearling from Demna’s debut collection is the most coveted ...

The iconic fashion house may have learned a tough lesson about advertising. What are the hallmarks of a luxury brand?

"It was like a spontaneous poem," filmmaker Gus Van Sant says of his seven-part collaboration with Gucci creative director Alessandro Michele.... With 'No Particular Roadmap,' Gus Van Sant And Gucci ...

Gucci's use of AI visuals for Milan Fashion Week has sparked controversy. Critics question how artificial intelligence aligns ...

Alia Bhatt will return to the Milan Fashion Week runway for Gucci’s debut show under creative director Demna Gvasalia. She shared a handwritten welcome note from Demna expressing his excitement to see ...