Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. What happens when you bring real users into the room before launching a product or ...

Pew Research Center designed this focus group and interview-based study to better understand Asian Americans’ diverse perspectives on the intersection of religious identity and ethnic culture. The ...

Multiple voter focus groups in Arizona have weighed in on Vice President Harris ahead of the November election, and their responses reinforced the notion that she’s an unpopular candidate, according ...

In a study examining ways to improve staff reports for planning commissioners, a University of Kansas researcher found a need ...

On Thursday, NBC News released footage from its Deciders focus group series, one where Black supporters of President Donald Trump declared they do not regret their decision to vote for him, blasting ...

Focus groups that feed views, experiences and opinions into politics, business and research might yield more open interaction and discussion within groups by moving moderators to a separate room, ...

Growing up in Connecticut, Victor Oh, Engr '12, '13 (MS), remembers spending much of his childhood building intricate structures with Lego bricks and then, as a teen, creating gadgets that could help ...

New conversations with Black men who voted for Donald Trump in swing states in November showed that nearly all of them remain staunchly with him, but his administration’s Department of Government ...