First Watch's revamped menu is driving bigger customer checks as restaurants face inflation and slowing traffic.
But sales were also buoyed by the arrival of a new core menu in February, the chain’s first such update in nearly 10 years.
First Watch reported a 17.3% year-over-year revenue jump in Q1 2026 after launching its first major core menu update in over a decade, alongside a seasonal menu featuring both returning favorites and ...
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