Just like the individuals that comprise them, companies have distinct personality profiles. Thanks to the millions upon millions of dollars companies have thrown at their brand images, we’ve grown ...
In our commoditised world, brand differentiation is everything. But knowing what your brand personality is and how to bring it to life is a challenge many businesses just can't rise to.This whitepaper ...
If you're interested in the intersection of corporate law, trademark, accounting for profits, and federal equity jurisdiction, you'll be interested in a new amicus brief that my colleague Paul Miller ...
Separate corporate personality is not a loophole or technicality, but is an essential principle of corporate law, the Alberta Court of Appeal recently reiterated in Condominium Corporation No. 0828219 ...