TOKYO SUPER Cement, flagship brand of the Tokyo Cement Group, has been awarded the coveted SUPERBRANDS status for 2025 in ...
Showcases brand as symbol of trust, sustainability, and innovation in Sri Lanka’s construction industry- As the only ...
The Dangote Cement has won the coveted West Africa’s Best Quality Cement Brand of the Decade award. The foremost cement manufacturer in Africa won the award with its novel Dangote 3X (42.5) brand. At ...
Tokyo Super Cement, flagship brand of the Tokyo Cement Group, has been awarded the coveted Superbrands status for 2025 in ...
FRANKFURT, Nov 28 (Reuters) - Heidelberg Materials HEIG.DE on Tuesday launched a new brand to sell what it says is carbon neutral cement, banking on carbon capture and storage (CCS) technology in what ...
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INSEE Sanstha takes global stage in Kotler's 'Essentials of Modern Marketing - Sri Lanka Edition'
Sri Lanka, Sept. 30 -- INSEE Cement's flagship brand, INSEE Sanstha Cement, has been featured as a case study in the first-ever Sri Lanka edition of Essentials of Modern Marketing (EOMM) by globally ...
The marketing communicaion industry has seen a lot of interesting campaign themes for brand positioning. As appealing as the themes are, they have become an anthem among consumers. Though the ...
Shah Cement has won the Best Brand Award for the seventh time. The award was presented at a ceremony held at Le Méridien Dhaka on December 20, 2025. It was organised by Bangladesh Brand Forum in ...
Lafarge manufactures two mainstream cement products, ‘GPC’ and ‘Mastercrete’. Mastercrete is superior to GPC, but in the past end‐users have not perceived any significant difference between the two.
Cement is all around us. It’s the key ingredient in concrete, and demand is soaring thanks to a global infrastructure and building boom driven by expanding economies. According to the World Economic ...
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