AUSTIN, TEXAS – APRIL 30: The Apple logo is seen at an Apple store in the Barton Creek Square mall on April 30, 2026 in ...

There’s no denying Apple’s reputation for producing some of the coolest and most cutting-edge tech for folks like you and me. From desktops and laptops to phones and tablets, there’s an Apple product ...

Apple appears to be developing an AI-based "Support Assistant" for the Apple Support app. Signs of the feature were found in Apple code by MacRumors contributor Aaron Perris, but the Support Assistant ...

A new phishing scam is getting a lot of attention because it uses real Apple Support tickets to trick people into giving up their accounts. Broadcom's Eric Moret shared how he nearly lost his entire ...

Apple is continuing to improve the AI Support Assistant that it is testing in the Apple Support app, introducing new functionality in the latest update. In addition to answering questions about Apple ...

Learn how to easily schedule your Genius Bar appointment for demos, workshops, or repairs Reviewed by Jessica Kormos Use the Apple Support app to quickly schedule a Genius Bar appointment for any of ...

Apple is undergoing some staffing changes that include the elimination of social media support staff. As a result, Apple will soon no longer provide customer support through X/Twitter, YouTube, and ...