The entertainment giant and Amazon have struck a partnership that will allow advertisers to buy up programmatic advertising ...

The pact announced at Cannes Lions will give buyers direct access to data from both companies for more precise targeting The ...

According to a Tuesday report by The Hollywood Reporter, Disney (NYSE:DIS) and Amazon (NASDAQ:AMZN) have struck a new ...

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers.

The company is continuing a big week in advertising partnerships by striking a new agreement with the House of Mouse.

A new integration with Amazon DSP demonstrates how platforms are working to bring together first-party data in clean room ...

The WNBA announced a new 11-year media rights deal Wednesday featuring partnerships with Disney, Amazon Prime Video and new rights holder NBCUniversal. The deal is valued at about $2.2 billion ...

The pact unlocks more opportunities for brands using Amazon's Deliver Service Partner to reach consumers watching Hulu, ...