Once upon a time, Amazon ventured into the world of smartphones by launching the 2014 Fire Phone. The handset met its demise fairly quickly, only lasting a little over a year before getting discontinued. Although the Fire Phone was one of the company’s biggest high-profile flops, it appears Amazon is ready and willing to take another stab at it.

Most of the year's major flagship TVs announced in January are typically out by the end of March, cuing retailers to push deals on last year's TVs even harder. March was further established as one of the best months to buy a TV when Amazon started holding a massive annual spring sale.

Amazon may be set to return to making smartphones, over a decade after the Fire Phone's failure. Reuters quotes four anonymous sources familiar with Amazon’s upcoming plans who